Creating and maintaining a corporate blog, or a blog of any sort for that matter, isn't always the easiest of tasks and doesn't come naturally to most people. There are a lot of considerations to take into account — theme, topics, audience, content, design, writers, multimedia, promotion, writing style, comment policies, and so on. Above and beyond all of that, you also need to consider the blog's name and URL.
Although the act of creating blog posts can be quite simple, forethought and planning must first go into the creation of a corporate blog in order to keep the processes running smoothly, especially if multiple bloggers are involved.
We recently outlined 10 tips for corporate blogging for businesses hoping to focus on key elements of creating a blog in the corporate world. Now, we're taking it a step further, presenting 15 excellent corporate blogs that you and your fellow employees can learn from.
Let us know if you follow any other particularly noteworthy corporate blogs in the comments below, and please include some details on what makes them stand out.